Newspaper Analysis

Masthead - Title of the newspaper displayed on the front page

Main Image - Dominant picture, often filling much of the front cover

Caption - Brief text underneath an image describing the photograph or graphic.

Headline - A phrase that summaries the main point of the article, usually in large print.

Plug - Displaying promotions, special offers

Cross-Head - Subheading that appear in the text of the article

Splash - the main story

Standalone - Picture story that can exist on its own or on a front page leading to a story inside

Byline - Where the name of the reporter is included at the beginning of the article

Stand First - Block of text that introduces the story, normally in a different style.



Denotation - the straightforward meaning of a sign, literally what you see.
Connotation - the extra linked meaning behind the denotation, less straight forward.